CINCINNATI — Small Enterprise Saturday isn’t the one time native enterprise house owners are benefitting from further consideration. A rising quantity are making the most of Cyber Monday, promoting their wares on the net.
What You Want To Know
- Cyber Monday is not only for huge nationwide chains
- Native companies are benefitting from on-line gross sales
- Social media helps small companies drive shoppers to their web sites
“Cyber Monday is large for small companies,” stated Lauren Wasser, who owns Queen Metropolis Revolt, an attire line that focuses on Cincinnati and the West Facet. She works out of her house and sells at native markets when she’s not servicing her rising buyer base on-line.
‘“Social media is large,” she stated. “As quickly as I put up one thing, I instantly have gross sales on my web site.”
Her pal Megan Fenno, who owns Fenno Style Jewellery, is also seeing a bump in on-line income. She and her husband John transformed a plumbing truck into a store on wheels. They drive to markets, which Fenno stated account for about 60% of her enterprise.
The remainder comes from on-line gross sales, so she’s gearing up for Cyber Monday.
“Numerous my small enterprise pals are going to have offers on Cyber Monday, myself included,” Fenno stated. “So that you don’t have to fret about going to the field shops — you possibly can proceed to buy native.”
Fenno all the time reminds prospects who go to her truck that they’ll by no matter they see on-line.
“I really feel prefer it’s vital to help small companies all season lengthy, not simply on Black Friday or Small Enterprise Saturday,” Fenno stated. “Maintain the neighborhood thriving.”
